Making your brand stand out in the gloomiest weather

With the summer sun now feeling like a distant memory, now is the time to think about how you can promote your brand image as the days start getting shorter and colder. Whether you’re sourcing promotional gifts for business or pleasure, find the products that are going to make the most effective customer impressions in your next campaign.

Shining Bright

For a wide demographic of people, the need for visible clothing and accessories is paramount in the darker months, making reflective safety products an extremely popular choice. From fluorescent attire to light-up merchandise, our huge range of reflective products are designed to keep your customers safe at night, whilst promoting your brand as both caring and attentive to your client’s needs.

Light up and reflective accessories are growing in popularity for both younger students, cyclists and commuters, without being too garish or unfashionable. If you’re looking for a great cost-effective product to showcase your brand in the darker months, branded prismatic reflectors are a practical way to ensure that your customers stand out. Available in a wide range of colours, shapes, and sizes, these reflectors are designed to keep your customers visible in the night, whilst boldly displaying your logo or brand message.

When it comes to innovative products, the IF Design Award winning shoe light is a great promotional gift option for those customers out and about in the dark hours.  These lightweight clip-on LED displays can be attached to most shoes up to size 15 and are brandable in two different places.

Alongside a wide range or torches and high-visibility products, find out how you can make your brand stand out this autumn and winter.

Nature Proof Promotions

From record-breaking heatwaves, to BBQ ruining downpours, the British summer weather has been anything but predictable. So, if you’re looking to provide clients and customers with high-quality protection against the elements this autumn, then no umbrella is more effective than the Safebrella®.

Available in four colours and an array of sizes, this practical umbrella provides a windproof design to help it withstand the stormiest of weathers. Not only is the umbrella great for the bad weather, but is the perfect promotional product for darkened evenings. Coated in a patented reflective material and featuring a powerful LED torch in the handle, the Safebrella® is both practical and stylish, and perfect for targeting your most valuable, safety-conscious clients.

Keeping Toasty

Recent research undertaken by the British Promotional Merchandise Association (BPMA) found that 91% of the participating organisations use promotional clothing to promote their brand, with 63% of them using it to make themselves stand out from the crowd. So why not utilise this potential and promote your business with a wide range of thermal and waterproof clothing options this season.

Whether you’re looking for hats, scarves, fleeces or high-vis jackets, you can keep your customers dry whilst promoting your brand in both stylish and practical ways.

.If you’re looking to keep your customers warm and your brand image prominent in your next campaign, why not speak to our merchandise experts today and find out how to make the most of your promotional marketing budget. Call us today on 01234 841741, or drop us an email over to sales@sycal.co.uk.